Name Creation – Betula / Papillio / Birko
“We were very impressed by the way the Chinese brand names for our companies Betula, Papillio and Birko were developed in such a well-structured and transparent way, narrowing the gap between Germany and China. The results delivered by MFC were solid and the explanations for name choice connotations for non-Chinese speakers were very well founded. We felt very well advised throughout!
General Manager Betula, Papillio, Birko Germany